Profile Summary

Senior Product Designer with 7+ years leading end-to-end UX, UI, and content design for fintech products across KYC, lending, payments, and enterprise platforms. Canadian permanent resident with expertise in multi-market product design (Nigeria, Kenya, India), scalable design systems, and AI-augmented design operations. Has independently built 5+ production-ready apps and plugins using AI workflows and tools. Proven cross-functional leader who has served as de facto product owner, shipping revenue-generating products from zero to market.

Work Experience

Shiga Onchain Banking

• Translated founders' vision into a viable, investor-ready product across three platforms (ENTA consumer wallet, FORGE corporate banking, Telegram Mini-app), designing pitch decks, product strategy, and end-to-end experiences that contributed directly to securing $1.2M in funding from Tether and acceptance into the Visa Accelerator program.
• Architected Shiga's design system (Helium 2.0) from the ground up, establishing a scalable token library spanning 263 color variables, typography, spacing, and radius tokens across light and dark modes, and shipping production-ready theme files for Android, iOS, and web that unified the product's visual identity from a raw concept into a recognizable, cohesive brand.
• Simplified complex cryptocurrency payment flows (Swap, Onramp, Offramp, Currency Conversion) by reworking information architecture, restructuring navigation patterns, and rewriting 100+ error messages across 12 categories with clear recovery paths, reducing payment-related errors by an estimated 40% based on support ticket trends.
• Shipped a fully functional Telegram Mini-App POS, built with Gemini and Claude on the Antigravity IDE, enabling merchant onboarding, account creation, crypto and fiat payment acceptance, and stablecoin/fiat deposit and withdrawal within a single Telegram interface. The working proof of concept directly secured a funding round from Telegram (TON), validating Shiga's Web3 merchant commerce strategy.
• Identified new revenue opportunities through customer engagement and competitive research, then designed and prototyped Payment Links with dual crypto/fiat settlement, a shareable Rate Calculator, and a cryptocurrency invoice page, expanding Shiga's product surface beyond its core wallet offering.
• Collaborated with marketing and growth to design and build segmented email automation workflows in MailerLite covering onboarding (Nigeria, Global, Business), post-KYC activation, and win-back sequences, achieving a 73% open rate on the reactivation campaign and establishing Shiga's first structured lifecycle marketing engine.
• Spearheading a KYC flow redesign targeting higher completion rates by reducing verification friction and improving requirement communication, alongside implementing multi-factor Transaction Authentication (PIN, Passkey, Authenticator, Email OTP) for the platform's Security settings.

Branch International Financial Services

• Led the migration of wallet, rewards, home screen, loan, and KYC modules across Kenya, India, and Nigeria from a legacy system to Branch's Neem Design System, achieving 100% visual and functional consistency across 5 product modules and modernizing the mobile experience for millions of users.
• Redesigned a core KYC onboarding flow with an OTP-based pre-fill system, increasing approval rates from 42% to 56%, eliminating manual data entry errors by 35%, and directly increasing downstream loan applications and disbursements.
• Built a suite of AI-powered design tools — a Claude-based prototyping skill, a UX copywriting system (CopyGPT), and an illustration generator — adopted 500+ times across 6 teams in 4 countries (Nigeria, Kenya, India, US), reducing copywriting turnaround and eliminating dependency on external illustration sourcing.
• Created and led adoption of a unified Figma information architecture, reducing designer and manager search time by 30% and improving version control across 200+ prototypes and hi-fi screens.
• Adapted the web design system from mobile using tokens and Code Connect, reducing design-to-delivery time by 20% and increasing UI consistency across 6 products.
• Designed customer-facing security features (masked balances, transaction history) and multi-variant onboarding experiments, balancing compliance with user experience to improve loan application rates.
• Extended design impact beyond product teams: designed an employee recognition badge system from scratch, created all visual assets for a hiring fair (social media campaigns, branded merch), and supported People Ops and Marketing on campaigns that unblocked stalled hiring pipelines.
• Led design operations through weekly design reviews, QA sessions with engineers, product roadmap planning, and cross-functional collaboration across 3 teams: Core Design, Product, and Marketing/People Ops.

Carbon Finance

• Owned product strategy and design for Carbon Business — the company's first B2B lending product for SME working capital (₦200k–₦10M). Led a cross-functional team of 5, writing PRDs, running sprints, and managing stakeholders end-to-end — eliminating the need for contract PM. Designed the full KYB flow (document uploads, credit assessment) with under-48-hour disbursement, shipping from zero to $500k CAD disbursed in 9 months.
• Led end-to-end design for onboarding, lending, payments, and cards products from discovery through delivery, improving feature adoption by 20%.
• Harmonized Android and iOS home screen experiences to address security pain points and design discrepancies, resulting in heightened customer trust, a 15% boost in organic referrals, and increased user acquisition.
• Founded and grew a Beta-Testing Community to 120+ participants, capturing qualitative and quantitative insights that reduced external research costs by 25% and deepened the product team's direct line to users.
• Conducted user interviews, usability tests, and competitive analysis, partnering with the data team to translate behavioral analytics into actionable design insights.
• Standardized design handoff through guidelines and component libraries, improving design-to-development velocity by 30% and reducing review cycles.

United Bank for Africa (UBA) Group

• Designed user experiences for financial mobile apps, ATMs, and kiosk interfaces through wireframing, prototyping, and multi-round usability testing across form factors, improving user satisfaction by 15%.
• Led end-to-end design for an enterprise HR automation web app serving 10,000+ employees, replacing Salesforce-based workflows with a purpose-built platform — improving HR efficiency by 30% and saving the organization ~$960k annually in license fees.
• Created foundational design-system guides including component documentation, usage patterns, and design tokens, adopted across multiple teams through workshops and design reviews — boosting product consistency by 25% and reducing design rework.

Skills Summary

• Design Leadership: Design systems, cross-functional collaboration, design operations, AI workflow integration (Claude, Stitch, Gemini, NotebookLM, Antigravity), documentation & writing, product roadmap planning, design critiques, engineering & stakeholder alignment.
• Core Design: End-to-end UX/UI (mobile iOS/Android, Web), prototyping (Figma, FigJam, Framer), interaction design, typography, design thinking.
• Research & Strategy: Usability testing, user research & interviews, journey mapping, A/B testing, heuristic evaluation, analytics-informed iteration, competitive analysis.
• Technical & Delivery: Vibe coding, design QA, acceptance criteria, user stories.

Education

Obafemi Awolowo University

Certifications & Mentorship

ICTC-CTIC

Uxcel

ADPList — 1,200+ minutes of mentorship across 41+ sessions